
How Celebrity Endorsement Deals Actually Get Structured and Paid
A look at the contract mechanics behind celebrity brand deals, from flat fees and revenue share to equity stakes, plus the disclosure rules that govern them. Read More ›
How the entertainment industry works: deals, rights, royalties and the business behind the famous names.

A look at the contract mechanics behind celebrity brand deals, from flat fees and revenue share to equity stakes, plus the disclosure rules that govern them. Read More ›

A breakdown of how streaming and radio royalties divide between songwriters, publishers, recording artists and labels through separate collection systems. Read More ›

An explainer on how the US right of publicity, UK personality rights and other legal systems differ in protecting a public figure's name, image and likeness. Read More ›

An explainer on the new streaming success bonus system that SAG-AFTRA and the WGA won in their 2023 contracts, and how it differs from traditional TV residuals. Read More ›

An explainer on the day-to-day work of celebrity publicists, how earned media differs from advertising, and why publicists and journalists sit on opposite sides of a … Read More ›